Life Sciences Hit a $67.7 Billion Growth Streak — But There's a Catch

Life Sciences Hit a $67.7 Billion Growth Streak — But There's a Catch

The life sciences industry just delivered some eye-popping numbers. While lung cancer therapeutics alone is projected to jump ...

The $726.7 Billion Digital World That's Hiding in Plain Sight

The $726.7 Billion Digital World That's Hiding in Plain Sight

Most people think the digital world is just smartphones and social media. They're missing the real story. Behind every GPS ...

Methane Pyrolysis: The $484 Million Market That Could Change How We Make Hydrogen

Methane Pyrolysis: The $484 Million Market That Could Change How We Make Hydrogen

Most hydrogen today comes with a dirty secret — it's made from fossil fuels and generates massive CO2 emissions. But what if you ...

The $159 Billion Problem Hidden in Wind Farms Across the Globe

The $159 Billion Problem Hidden in Wind Farms Across the Globe

Here's something most people don't realize about renewable energy: those massive wind turbine blades spinning gracefully across ...

The Energy Industry Just Dropped $25+ Billion in Investment Plans — Here's Where the Money's Going

The Energy Industry Just Dropped $25+ Billion in Investment Plans — Here's Where the Money's Going

While everyone's talking about AI's energy appetite, something fascinating is happening behind the scenes. Energy companies just ...

Getting Prepped And Pumped for AUTM 2020

Getting Prepped And Pumped for AUTM 2020

AUTM’s 2020 conference is coming up, and we are just a bit excited for it! As

Is Market Research Missing From Your Student’s Job Exploration Efforts?

Is Market Research Missing From Your Student’s Job Exploration Efforts?

When you think of the role that market research plays in the academic library,

What You Need To Know About Coronavirus

What You Need To Know About Coronavirus

The ongoing outbreak of coronavirus disease 2019 (COVID-19) started in December

Delivering Harm? The Environmental Impact of Convenience Services

Delivering Harm? The Environmental Impact of Convenience Services

Today we don’t need to leave the house. With one click we can have fast or slow

How To Teach Market Research To Students

How To Teach Market Research To Students

The best way to explain market research to students? Compare it to pizza! Use

How To Use Market Research to Advocate for Your Academic Library

How To Use Market Research to Advocate for Your Academic Library

There are two goals for academic libraries when it comes to exposure. The first

On The Future of Academic Libraries

On The Future of Academic Libraries

Where is academic librarianship headed in 2020 and beyond? How can academic

Goal Setting Resources for Tech Transfer Offices

Goal Setting Resources for Tech Transfer Offices

As the spring semester comes into full swing, your task list is probably

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