More and more libraries are arming students with innovative, tech-savvy spaces meant for collaboration and creativity – also known as makerspaces. This begs the question: what exactly is a makerspace? How are they different from traditional library workspaces, and how are they fueling student productivity and innovation?
From informing new market opportunities to aiding in competitive analysis, market research serves an integral role in business development. But the value of market research extends far beyond the corporate realm, often cropping up in the administrative offices, business schools, tech transfer departments and libraries of universities and colleges around the world. Whether it be the director of student recruitment or the undergraduate student studying international business, market research reports help all sorts of users accomplish their goals.
Topics: Academic Institutions