Market Research Resources for Entrepreneurs

Market Research Resources for Entrepreneurs


Nov 18, 2020

Blog commerce Market Research Resources for Entrepreneurs

November is recognized as National Entrepreneurship Month. At BCC, we love entrepreneurs because they carve out new paths that help all industries move forward. They identify and evaluate risks, plow ahead and create impact in the world. And while they focus on executing on ideas and building amazing teams, BCC is honored to provide support behind the scenes.

From full-on market reports, blog posts, a podcast and white papers, we have a plethora of resources for entrepreneurs looking to gain intel on markets and trends that impact their business decisions.

If you’re an entrepreneur (or work for one), check out our resources that are designed to help you make strategic, data-driven decisions, identify potential partners and competitors and more.

Market Research Reports

Behind every rockstar business plan is a well-established foundation of market research. It’s from this base that entrepreneurs can serve their target audience effectively. But market research does more than give you intel on your customers; it gives you intel on the viability of your business, and if and when you need to pivot. It also allows you to prepare for any threats or weaknesses that would otherwise catch you off guard. Market research is also key in gaining a competitive edge, both by giving you insight into your competitors and possible new markets to enter.

Understanding new and established markets is the first step in knowing how your business plan should unfold. And what better way to support business decisions than to let us help you do research on new and tangential markets? For example, a big trend that is making its way through many industries, and is definitely evolving the way we work and live, is the sharing economy. Dive into the future of the Sharing Economy with our report.

Staying updated on the trajectory of an industry is more important now than ever before, given our current circumstances. Covid-19 has pretty much turned every industry on its head, shaking the current climate of markets, shutting down avenues that had been making good headway prior to the pandemic and opening doors to new possibilities. To truly grasp the impact that Covid-19 has had on existing businesses, we recommend our report, The Soaring and Falling in 2020. If that’s a bit too broad of a topic and you want to quickly find a report on your specific market that covers the changes due to Covid, we’ve got you covered. This blog is a fantastic guide to help you do just that.


A big part of starting a business guessed it, funding. Money typically isn’t the most exciting part of an entrepreneur’s workday, but a vital one. There’s a few ways to become as prepared as possible to pitch your idea and navigate the relationships needed to cultivate the funding.

Dive into the world of Venture Capital through our podcast conversation with Jonathan Hung, one of the most active angel investors in Southern California. He touches upon the funding process from the point of view of an investor, going into detail on what he looks for in a team, in a pitch, and what the future will hold. 20 minutes of golden nuggets, it’s a great way to ensure you’re on track to deliver the necessary points to allow you to stand out in this tricky process. Jonathan also has a fantastic blog where you can continue your exploration into Venture Capital, implementing the tips and suggestions that are applicable to you.

White Papers

Our market research reports go into depth about an entire market, complete with five-year forecasts and a lot of background information. We understand that sometimes a 200-page analysis isn’t quite what you need or have time to digest. With both time and money in mind, we created our white paper library. So far, we have 55 white papers covering the juiciest aspects of wide range of topics from the future of Microbiome Therapeutics to Automotive Sensors. They provide you with key market insights in an easily digestible and quick read format while being easy on the budget. Check out our white paper library.

Innovation Spotlights, a subset of our white papers, are a great way to learn about how individual companies are changing their industry and navigating through the murky waters of Covid. Whether they are potential competitors or in entirely different markets, the interviews that are included in the spotlights contain insight that you can apply in your own company.


We love the written word, and we’ve accumulated quite a few gems in the blog post department that hold great information, from business tactics to interviews with industry experts. If you’re looking for information on how to nail your virtual pitch, the impact of Covid on global businesses or figuring out how market research fits in your overall plan, we’ve got you covered.

Or, if our earlier mention of the sharing economy piqued your interest but you were hesitant about committing to a full report, we’ve got a blog for that too.

    Stay ahead of industry trends, build your market research strategy and more.

    Clara Mouawad

    Written By Clara Mouawad

    Clara Mouawad is the content writer at BCC Research. She contributes to our blog, social media, email marketing and more.

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