When you think of the role that market research plays in the academic library, what comes to mind?
Maybe you think about students accessing reports to create mock business plans; graduate students and faculty using market research to identify market opportunities for an innovation they want to commercialize; or administrative professionals studying market reports to identify trends in higher ed and student engagement in order to stay current and attract more students to the school.
Market research enables the success of many groups on campus. But there is one aspect of market research that deserves more attention—an aspect that can encourage more usage of the academic library: market research as a tool students can use to conduct career research.
The background information, market trends and competitor analyses in market reports give students insider knowledge on specific jobs and entire industries, enabling them to:
- Identify careers that match their interest and skills;
- Determine industries that will grow or stagnate in the coming years;
- Identify potential employers domestically and globally;
- Speak with confidence about a given market during job interviews.
If you’re soon-to-be graduates or recent graduates are struggling to decide what type of job to pursue, this list of the 10 Best Jobs for Recent College Graduates from Top Resume offers some assistance.
Below you’ll find the list of jobs (from Top Resume), along with market research reports (from us) that can help students learn about those careers and industries—so that they can make informed decisions about how they’d like to proceed.
1. Software Engineer
Market Research About Software Engineering
- Embedded Systems: Technologies and Markets
- Forensic Technologies: New and Growing Markets
- Design, Editing & Rendering Software Market Competitor Briefing
- Software-Defined Networking: Technologies and Global Markets
2. Registered Nurse
Market Research About Nursing
- Home Health Care & Residential Nursing Care Services Global Market Briefing 2019
- Technologies for Long-term Care and Home Healthcare: Global Markets
- The Elder Care Market: Products and Services
- Femtech: Empowering Women's Health
3. Salesperson
Market Research About Sales
- Specialty Retailers Market Global Briefing
- Over-the-Counter (OTC) Drugs and Dietary Supplements: Global Markets
- Protective Sports Equipment: The North American Market
- The Market for Minimally Invasive Medical Devices
4. Teacher
Market Research About Teaching and Higher Education
- Education Services Market Global Briefing
- Survey of College Efforts to Improve Teaching Effectiveness
- Educational Equipment and Software: Global Markets
- Learning Management Systems: Global Markets
5. Accountant
Market Research About Accounting
- Accounting Services Global Market Briefing 2018
- Cloud Computing Technologies: A Global Outlook
- Blockchain in Financial Services: Market Overview and Top Companies
6. Project Manager
Market Research About Project Management
- Online Project Management Software Market Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 - 2026
- Technologies for Assessing Risk Management: Global Markets
- Stress Management Industry: Global Trends
7. Administrative Assistant
Market Research About Administrative Assistants
8. Account Executive
Market Research About Account Executives
- Specialty Retailers Market Global Briefing
- Business Process as a service (BPaaS) Global Market Report 2020
- Customer Relationship Management (CRM) Software Global Market Report 2020
9. Financial Analyst
Market Research About Financial Analysis
- 2019 Consumer and Finance Research Review
- Blockchain in Financial Services: Market Overview and Top Companies
- Enterprise Resource Planning (ERP) Technologies: Global Markets to 2022
- FinTech: Investment, Innovation, Ideology and Technology
10. Account Manager
Market Research About Account Management