Cooking Smart, Eating Smarter: The Unstoppable Rise of Air Fryer Technologies Globally

Cooking Smart, Eating Smarter: The Unstoppable Rise of Air Fryer Technologies Globally

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Feb 13, 2024

Blog Food and Beverage Cooking Smart, Eating Smarter: The Unstoppable Rise of Air Fryer Technologies Globally

In the ever-evolving landscape of culinary innovation, Air Fryer Products and Technologies have emerged as transformative elements, revolutionizing the way we approach modern cooking. This culinary marvel, employing hot air to create delectably crispy and flavorful dishes with minimal or no oil, has not only redefined convenience in kitchens worldwide but has also become a substantial player in the global market. According to recent insights, the air fryer market is poised for remarkable growth, with projections indicating an ascent from $916.5 million in 2023 to an impressive $1.34 billion by the end of 2028. This anticipated surge reflects a robust compound annual growth rate (CAGR) of 7.9% during the forecast period, underscoring the increasing prominence and market share of air fryer products. As these innovative kitchen companions continue to reshape the culinary landscape, their expanding market size is a testament to the growing preference for healthier cooking alternatives, convenience, and the transformative impact of technology on our daily cooking experiences.

Key Factors Driving Air Fryer Products and Technologies in Global Markets

If you're seeking a guilt-free way to indulge in crispy and delicious food, the answer might lie in the convenience of an air fryer. These mini convection ovens have gained immense popularity for their ability to create crunchy delights with minimal or no oil, thanks to the circulation of hot air. The growth and popularity of air fryer products and technologies globally can be attributed to three key factors: convenience, technology, and the expansion world of e-commerce. Convenience stands out as a hallmark feature of air fryers. Beyond their ability to cook food faster and healthier, these appliances boast quick heating times, typically under two minutes, eliminating the need for preheating. With simple controls and a compact design, air fryers are not only easy to use but also versatile in preparing a range of dishes, from fries and wings to cakes and muffins. Cleanup is a breeze, thanks to removable and dishwasher-safe parts, sparing users from the mess associated with traditional frying methods.

The integration of technology further fuels the appeal of air fryers. Smart and innovative features include digital touchscreens for easy adjustments, voice control for hands-free operation, and remote access via smartphone apps for monitoring and accessing recipes. Some models even offer customization options, allowing users to tailor recipes to their tastes and dietary preferences. With connectivity to other smart devices, air fryers cater to tech-savvy and adventurous cooks, providing a seamless and personalized cooking experience.

In a world witnessing the rapid expansion of e-commerce, air fryers find their place as easily accessible and sought-after products. The convenience of online shopping platforms, coupled with a wide range of choices, competitive prices, and user reviews, makes air fryers more visible and trustworthy. Platforms like Amazon offer a plethora of options for potential buyers, allowing for easy comparisons and informed decisions. Additionally, the online space fosters a community environment where users can share tips, recipes, and reviews, enhancing the overall air fryer experience. Whether you're looking to buy or sell, air fryers have seamlessly integrated into the world of e-commerce, making them an ideal choice for both online shoppers and sellers alike.

Air Fryer Products and Technologies: Global Markets

The global market for air fryer products and technologies is expected to grow from $916.5 million in 2023 to $1.34 billion by the end of 2028, at a compound annual growth rate (CAGR) of 7.9% during the forecast period of 2023-2028.

Key Businesses Driving the Market:

CHEFMAN: CHEFMAN stands as a leading force in kitchen appliances, with a diverse range that includes air fryers, pressure cookers, blenders, and more. Their commitment lies in crafting innovative and affordable products that not only elevate the cooking experience but also advocate for healthier eating habits. Offering various air fryer models such as the TurboFry 3.6 Quart Air Fryer Oven and the 6.3 Quart Digital Air Fryer+ Rotisserie, CHEFMAN is dedicated to providing versatile solutions for modern kitchens.

CUISINART: CUISINART, a well-established brand in kitchenware since 1971, is renowned for its broad range of products, from food processors to cookware and air fryers. Focused on delivering versatility and convenience, CUISINART's air fryers are designed for functions such as baking, broiling, roasting, and toasting. With popular models like the TOA-60 Convection Toaster Oven Airfryer and the AFR-25 Air Fryer, CUISINART continues to be a go-to choice for those seeking high-quality kitchen appliances.

GOURMIA INC.: INSTANT BRANDS INC., the Canadian company behind the renowned Instant Pot, has expanded its offerings to include versatile air fryers. Integrating functions like pressure cooking, air frying, and more, their models such as the Duo Crisp Pressure Cooker 11 in 1 and the Vortex Plus Air Fryer Oven 7 in 1 provide multifunctional cooking solutions. INSTANT BRANDS continues to deliver smart multicookers that redefine home cooking.

INSTANT BRANDS INC.: INSTANT BRANDS INC., the Canadian company behind the renowned Instant Pot, has expanded its offerings to include versatile air fryers. Integrating functions like pressure cooking, air frying, and more, their models such as the Duo Crisp Pressure Cooker 11 in 1 and the Vortex Plus Air Fryer Oven 7 in 1 provide multifunctional cooking solutions. INSTANT BRANDS continues to deliver smart multicookers that redefine home cooking.

KONINKLIJKE PHILIPS N.V.: KONINKLIJKE PHILIPS N.V., a Dutch multinational conglomerate founded in 1891, holds a pioneering role in the air fryer market since 2010. Utilizing Rapid Air Technology, their air fryers circulate hot air to create a crispy layer with significantly less fat. With models like the Premium Digital Airfryer and the Essential Airfryer XL, PHILIPS remains at the forefront of innovative and health-conscious kitchen solutions.

The future of Air Fryer Products and Technologies on the global stage appears promising, with a projected compound annual growth rate (CAGR) of 7.9% from 2023 to 2028. As consumers increasingly prioritize health, convenience, and time-saving in their culinary endeavors, the widespread adoption of air fryers continues to reshape kitchen dynamics. The remarkable growth reflects not only a shift towards more efficient and health-conscious cooking methods but also the evolving landscape of consumer preferences in the ever-expanding global market. With reduced oil usage, quick cooking times, and user-friendly designs, air fryers stand as a testament to the ongoing fusion of innovation and practicality in the realm of modern kitchen appliances.

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    Kavita Rawat

    Written By Kavita Rawat

    Kavita Rawat is a Marketing Operations Executive at BCC Research, with a master’s degree in business. She specializes in optimizing marketing strategies and content creation. With her MBA, she combines her passion for marketing with her academic prowess to drive success in the ever-evolving field.

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